Value Based blog

How to Build Your Brand Around Storytelling

[fa icon="calendar'] Jun 5, 2018 4:30:00 PM / by MaryAnn Ellis posted in Marketing, Higher Education, Blogging, Sales, Software/Services and Information Technology, Healthcare, Social Media

[fa icon="comment"] 1 Comment


Storytelling is an essential part of the marketing tool-set that a company needs if they want to be present in the minds of their audience. Storytelling is a way to relate, communicate, and engage audiences with what makes your brand and company what it is today. So, what exactly does a good story tell its audience?

Read More [fa icon="long-arrow-right"]

Having an Off Day? Here's 10 Tips to Improve Productivity

[fa icon="calendar'] Apr 12, 2018 12:00:00 PM / by MaryAnn Ellis posted in Higher Education, Sales, Software/Services and Information Technology, Healthcare, Marketing, Blogging

[fa icon="comment"] 0 Comments

On those unproductive days, does it ever seem like you're moving at a snail's pace? You’re sitting at your desk, fingers just above the keys. You’ve got a big development to work on and deliver to the rest of your colleagues by the end of the week. But with everything going on—your work life getting busy, dinner with your friends you haven’t seen in a while, a doctor’s appointment coming up—you just can’t seem to get your mind in the game and make that task list shrink. We’ve all been there. Here are 10 tips  to get yourself out of that rut and heighten your productivity.

Read More [fa icon="long-arrow-right"]

Why Blog?: The Steps

[fa icon="calendar'] Jan 27, 2017 3:00:00 PM / by McKayla Phillips posted in Blogging, Marketing, Healthcare, Higher Education, Software/Services and Information Technology

[fa icon="comment"] 0 Comments

When used correctly, blogging can provide both tangible and intangible benefits for your organization. Of course, blogging can only accomplish this when it is being successfuly utilized and optimized. There are many steps your organization can take to make this happen...

Read More [fa icon="long-arrow-right"]

Why Blog?: The Statistics

[fa icon="calendar'] Jan 25, 2017 3:30:00 PM / by McKayla Phillips posted in Blogging, Marketing, Higher Education, Software/Services and Information Technology

[fa icon="comment"] 2 Comments

Blogging. By this time, nearly all organizations in every sector have adopted it as a necessary part of their marketing strategy.  However, many have accepted it simply due to surrounding opinions and pressure, regardless of their perception or knowledge of the forum. While blogging can be an invaluable opportunity, it's often treated as a chore, passed on to interns or outsourced to 3rd party writers. 

Why do we blog?

Read More [fa icon="long-arrow-right"]