Webinar: What Happened When GFU Moved From Admissions to Sales
What Happened When We Moved From Admissions to Sales:
Like most colleges over the last six years, George Fox University (GFU) was facing the challenges of recruiting students in an increasingly competitive and price-sensitive environment. In 2012, the university hit a four-year low in incoming freshmen. Getting more inquiries and applications didn’t help, so they decided to do something different. This year, the university recorded it’s fourth-consecutive, record freshman class.