---
title: Prepare to Innovate LP
description: Learn how Robin Brown of GFU went from facing layoffs, cutting budgets and $2M deficit to having over $60M and almost doubled the yield ave per counselor.
---

[![image](https://www.valuebased.com/hs-fs/hubfs/Banners%20and%20Logos/image.png?width=211&height=54&name=image.png "image")](https://www.valuebased.com/prepare-to-innovate#)

# Prepare To Innovate

### **Download the webinar. Listen any time. Learn how Robin Baker, President of George Fox University, went from:**

-  Facing layoffs, cutting budgets and a **$2M deficit to having over $60M** available cash in three years
-  Increased the average yield per Admissions Counselor, from **78 to 144 enrolled students per counselor
  
  **

### **Want to know more about the Value Based Enrollment Methodology and results it can deliver for your sch****ool? Download the VB Enrollment Methodology infographic below.**

### Download Webinar:

![Red Play Button](https://www.valuebased.com/hs-fs/hubfs/Red%20Play%20Button.png?width=50&height=50&name=Red%20Play%20Button.png)

[   Resource #1](https://www.valuebased.com/hubfs/Recordings%20/Webinars/2018-0Thoughtful%20Innovation%20_%20Deliberate%20Change%20In%20Turbulent%20Times_1.mp4)  
[    Webinar Recording](https://www.valuebased.com/hubfs/Recordings%20/Webinars/2018-0Thoughtful%20Innovation%20_%20Deliberate%20Change%20In%20Turbulent%20Times_1.mp4)

![Red Timer Icon-1](https://www.valuebased.com/hs-fs/hubfs/Red%20Timer%20Icon-1.jpg?width=60&height=60&name=Red%20Timer%20Icon-1.jpg)

[   Resource #2](https://www.valuebased.com/hubfs/VBI%20Enrollment%20Methodology.pdf)  
    [VB Enrollment Methodology ](https://www.valuebased.com/hubfs/vb-enrollment-m_39629049.png)

![Question Mark Icon](https://www.valuebased.com/hs-fs/hubfs/Question%20Mark%20Icon.png?width=50&height=50&name=Question%20Mark%20Icon.png)

[    Resource #3](mailto:jima@valuebased.com)  
[     Q&A - Submit questions.](mailto:jima@valuebased.com)

![joel-filipe-FVDpWtq_IjQ-unsplash-1](https://www.valuebased.com/hs-fs/hubfs/joel-filipe-FVDpWtq_IjQ-unsplash-1.jpg?width=423&height=500&name=joel-filipe-FVDpWtq_IjQ-unsplash-1.jpg)

### Robin and Rob Share the Six Drivers of Their Success:

- Identification of the mission-critical decisions that propel growth

- Use of research to guide decision-making

- Importance of leadership in transformational change

- Building the senior team

- Commitment to execution

- Importance of institutional focus

Also hear President Baker explore what he has learned (and had to unlearn) as he evolves in his role as president.

## Meet Our Innovators

![Robin Baker Photo](https://www.valuebased.com/hs-fs/hubfs/IMG-8206.jpg?width=500&height=750&name=IMG-8206.jpg)

#### [Robin Baker](https://www.google.com/)

**President  
*****George Fox University***

![IMG-8207](https://www.valuebased.com/hs-fs/hubfs/IMG-8207.jpg?width=150&height=200&name=IMG-8207.jpg)

#### [Rob Westervelt](https://www.google.com/)

**Vice President of Innovations  
*George Fox University***

![Jim Allen Photo](https://www.valuebased.com/hs-fs/hubfs/Jim%20Photo%20-%20Cropped%20Bus%20Photo%202.jpg?width=255&height=305&name=Jim%20Photo%20-%20Cropped%20Bus%20Photo%202.jpg)

#### [Jim Allen](https://www.google.com/)

**President/CEO  
*Value Based Inc.***

[![GFU Logo2](https://www.valuebased.com/hs-fs/hubfs/GFU%20Logo2.png?width=293&name=GFU%20Logo2.png)](https://www.valuebased.com/prepare-to-innovate#)[![Covenant College Logo1](https://www.valuebased.com/hs-fs/hubfs/Covenant%20College%20Logo1.png?width=370&name=Covenant%20College%20Logo1.png)](https://www.valuebased.com/prepare-to-innovate#)[![SP Logo1](https://www.valuebased.com/hs-fs/hubfs/SP%20Logo1.png?width=250&name=SP%20Logo1.png)](https://www.valuebased.com/prepare-to-innovate#)[![westmont Logo3](https://www.valuebased.com/hubfs/westmont%20Logo3.svg)](https://www.valuebased.com/prepare-to-innovate#)

#### Schedule with Us

Our training and best practices can increase your enrollment. Our curriculum will ensure each admissions counselor receives the one-on-one coaching needed until your enrollment goals are achieved.

[![Schedule With Jim Allen](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/490119/e25c4f5d-d526-4835-acc1-7f9d0ae037a0.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/490119/e25c4f5d-d526-4835-acc1-7f9d0ae037a0)

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