Higher Education Solutions

Value Based's (VB) expert staff will first partner with the university's enrollment leadership to DIAGNOSE the current state of an institution's marketing and enrollment processes/practices.

Once diagnosed, we COLLABORATE to conceive a desired future state for marketing and admissions processes/practices.

Then we DESIGN a custom higher education solution which DELIVERS the solutions through training on enhanced and new processes/practices.

We ASSESS the implementation by measuring and reporting results (e.g. increase enrollment, retain team, etc.) so adjustments can be made to meet delivery expectations.

Lastly, we train the team be able to SUSTAIN the results by embedding reinforcement and reward-systems into the culture to ensure sustained enrollment increase.

We’ve recorded six record-breaking freshman classes since completing the Value(s) Based Enrollment Methodology. Value Based Selling provided valuable training in the form of a methodology that allows staff to be more proactive and intentional with prospective students.

The perspectives and insights of the Value(s) Based approach to admissions have been incredibly valuable to us. The team has been energized by the power of communicating with prospectives based on personality type and set free for extraordinary results by serving rather than selling.

Looking for the 2022 Admissions Readiness Report?

Access the highlights and insights webinar recording as well as the link to take the survey and download the full report.

Value Based: Higher Education Enrollment Solutions

Our team of experts has 90+ years of experience delivering enrollment marketing solutions that result in sustained enrollment increases. Our Strategic Enrollment Management Plans often begin with improving an institution's yield by implementing proven value-based consultative sales best practices/processes customized to integrate with the institution's current enrollment processes.

The Admissions staff are trained and assessed on their execution of new, integrated best practices. What's different is this training doesn't stop with "head" knowledge, rather, it continues until a "can do" competency is observable, measurable, and sustainable. We do this by implementing what we call The 4 P's: Process, People, Promotion, and Presence.

Our goal is for client institutions to recoup their investment within the duration of their average enrollment cycle, beginning at the completion of the engagement.

Once an institution has seen sustained enrollment increase, we can work with their marketing department to optimize their digital and traditional marketing campaigns and activities to increase their number of "best-fit qualified" applicants. Further, we strive to accomplish this for less than they are currently paying.