Value Based's (VB) expert staff will first partner with the university's enrollment leadership to DIAGNOSE the current state of an institution's marketing and enrollment processes/practices.
Once diagnosed, we COLLABORATE to conceive a desired future state for marketing and admissions processes/practices.
Then we DESIGN a custom higher education solution which DELIVERS the solutions through training on enhanced and new processes/practices.
We ASSESS the implementation by measuring and reporting results (e.g. increase enrollment, retain team, etc.) so adjustments can be made to meet delivery expectations.
Lastly, we train the team be able to SUSTAIN the results by embedding reinforcement and reward-systems into the culture to ensure sustained enrollment increase.
We’ve recorded six record-breaking freshman classes since completing the Value(s) Based Enrollment Methodology. Value Based Selling provided valuable training in the form of a methodology that allows staff to be more proactive and intentional with prospective students.
The perspectives and insights of the Value(s) Based approach to admissions have been incredibly valuable to us. The team has been energized by the power of communicating with prospectives based on personality type and set free for extraordinary results by serving rather than selling.
Our team of experts have 90+ years of experience delivering enrollment marketing solutions that result in sustained enrollment increase. Our Strategic Enrollment Management Plans often begin with improving an institution's yield by implementing proven value-based consultative sales best practices/processes customized to integrate with the institution's current enrollment processes.
The Admissions staff are trained and assessed on their execution of new, integrated best-practices. What's different is this training doesn't stop with "head" knowledge, rather, it continues until a "can do" competency is observable, measurable and sustainable. We do this by implementing what we call The 4 P's: Process, People, Promotion and Presence.
Our goal is for client institutions to recoup their investment within the duration of their average enrollment cycle, beginning at the completion of the engagement.
Once an institution has seen sustained enrollment increase, we can work with their marketing department to optimize their digital and traditional marketing campaigns and activities to increase their number of "best-fit qualified" applicants. Further, we strive to accomplish this for less than they are currently paying.
Proven strategic enrollment plans customized to deliver sustained enrollment increase and best-fit qualified applicants.
How one university went from a $2M deficit to a $60M surplus, enrolled six consecutive record freshman classes, and enrollment increased from 78 to 144 per admissions counselor by innovating and implementing our Value(s) Based Enrollment Methodology.
We've helped many colleges and universities generate millions of dollars in sustained enrollment increase.
We work with all higher education institutions: public and private four-year colleges and universities, community colleges, technical institutions, and professional career schools.
If you'd like to learn more about how Value Based can help your institution increase enrollment, click the button below to schedule a conversation with one of our enrollment experts.