Selling and Marketing Value

Jim Allen
Posted by  Jim Allen  on Feb 6, 2020 12:50:43 PM

Is the current global Coronavirus/COVID-19 crisis, economic demands, and/or increased competition putting pressure on you and your sales team to offer price and discount concessions? Are your margins eroding and your products/services being commoditized?

If you answered yes, listen to this webcast on the “why”, “what”, “

when” and “how” of integrating value-based selling or consultative selling best practices into your existing sales process. Value-selling or selling value eliminates discounts by conveying confidently—upfront—the value an organization provides to it's clients.

And, if you haven't developed value-messaging (clear, concise, practiced messaging utilized across the organization), contact our experts for a conversation on this valuable consultative selling skill.


 To learn more, schedule a conversation with our value based selling experts:

Request a Consultation